The internet is great and all, but sadly, too many people can go load up WordPress, start a blog, and call himself a writer, or fire up their iMac, record their inane ramblings, and call herself a musician.

There’s no gatekeepers to distribution anymore, and while that can be a good thing, it has horrible unintended consequences, in that the masses that are consuming this drivel are idiots who don’t know how to pronounce “vice versa“. People are idiots, and “success” is defined as anything that appeals to those idiots. The folly of self-promotion is the idea that we need to appeal to mentality of those idiots.